HOW GENERATION Z ENJOYS SHOPPING EXPERIENCES

The objective of this report is to conduct a comparison of digital payments, focusing on Generation Z (born between 1997-2012) in the USA and China.

We sought to create a deeper understanding of the daily spending habits among individuals of the same age but from diverse cultures. To ensure accurate comparisons, we diligently collected information directly from reliable sources. Specifically, we focused on comparing the spending and lifestyle differences of a Chinese student with that of an American counterpart.

EGGsist, Digital Consulting firm, will guide you through the most used apps for 20-year-olds!

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